Loading Events

« All Events

  • This event has passed.

What is Social Enterprise

March 25, 2019 @ 11:00 am - 4:00 pm

Opportunities for Social Enterprise

Do you want to follow your passion to create a business that puts people and planet first? You are not alone.

Social enterprise is a business model that has taken off around the world as demand for products and services that put people and the planet first grows.

Are you a social enterprise?

A social enterprise:

  1. Can be for-profit or not-for-profit entities, they may be B-Corps (but don’t have to be)
  2. Places social / cultural / ecological impact as core to the business strategy
  3. Impacts cannot be secondary to the purpose of the enterprise
  4. Provides financial returns
  5. Measures their results and, as their business grows, so does their social impact

At their best, a social enterprise considers impact throughout the fullness of the operations including their supply chain, internal processes, governance, environmental footprint, and community engagement.

Are you built for the future?

Did you know that adopting social and environmental objectives into your core business opens opportunities for growth while making the world a better place? Companies that have social and environmental objectives gain new customers, create brand trust, and attract top talent.

Schedule at Sanctuary Coworking

11:00am – 11:30am Registration & Networking

11:30am – 12:30pm Lunch Break provided by The Grocery Basket

12:30pm – 12:45pm Welcome and Introduction of Business for Good – a new online directory and resource hub designed to connect entrepreneurs with the support they need to reach their full potential and realize their social impact.

12:30pm – 2:00pm Panel Discussion featuring local entrepreneurs + Director of Social Enterprise, Centre for Social Innovation Joanna Reynolds + President, Social Delta Consulting, Jonathan Wade

2:00pm – 4:00pm Break Out Workshops


Join the conversation with social enterprise entrepreneurs alongside the Director of Social Enterprise at the Centre for Social Innovation, Joanna Reynolds and Jonathan Wade, a social enterprise consultant with over 15 years of experience. This panel will inspire and educate you on the growth of social enterprise businesses. Host Claire Bouvier will help guide the conversation as you consider starting and growing your social enterprise venture. This panel will discuss the benefits of running a social enterprise business and the challenges facing social innovators. This is an opportunity to ask questions and discover how you can adopt social and environmental objectives into your core business in order to make this world a better place.


Workshop One

Get to Know the Funding Landscape for Social Enterprise in Ontario

Joanna Reynolds, Social Innovation Centre

When your business has a social and environmental purpose core to its business proposition, we all want to succeed. In this workshop you will gain an in-depth look at funding resources for for-profit and not-for-profit social enterprises. Get to know the scope of funding for social enterprises, from grants to micro-loans, through to venture capital.

Workshop Two

Making It Official: Organizational Options for Social Enterprise

Jonathan Wade, Social Delta

In this workshop you will learn why, when and how to choose an effective organizational structure to host your social enterprise. Many social enterprises successfully start as informal entities or sole proprietorships, but there comes a time when it is necessary or wise to incorporate. Learn about the benefits and drawbacks of co-operative, non-profit, and for-profit legal structures in meeting social/cultural/environmental business objectives.

There are also multiple ways you can use certifications and designations to help propel your mission to balance purpose and profit, and to share with your customers and stakeholders your desire to maximize social outcomes. Learn about the available options: BCORPs, BUY SOCIAL, Fair Trade, Better Business Bureau, buy local programs and hybrid corporations such as Community Contribution Companies and Community Interest Companies.

Supported by FedDev Ontario, Small Business Services

Panelist Bio’s

Tim Waggoner – Loch Effects

Tim Waggoner’s passion for entrepreneurism began after he pivoted away from his education in finance and accounting to pursue small business. Navigating a steep learning curve rich with more failures than successes, he eventually managed to successfully exit from two small businesses, before gaining invaluable experience in international sales and marketing. Armed with these experiences in small and big business and a desire to bring a strong set of principles into his next endeavor, he co-founded Loch Effects with his brother Dan.

We want to offer eyewear that is not made on the backs of fast fashion factory workers and the environment. Loch seeks to bring unique natural resources to life by thoughtfully creating personal effects that express a socially conscious perspective and distinct individuality.

Michelle Good

The Toronto based brand, Gemine Design was established in 2016 by Michelle Good. Gemine Design is a contemporary line of accessories and apparel made from new and reused materials. Michelle is a largely self-taught artist and designer who is passionate about reclaiming the lost and forgotten. My inspiration as a designer comes from the story of an elderly couple who were asked by a reporter” How have you managed to stay together for 65 years?!” The women replied “We were born in a time where if something were broken, we would fix it, not just throw it away.” This is a mindset that is becoming lost in our time and as a result, I have fallen in love with the idea of

giving new life to the broken and forsaken. Gemine Design understands that that clothing and accessories should be a form of self-expression, allowing people to express themselves confidently without it risking the planet or the lives of people who live on it. The bold, unique, accessories and apparel are available in seasonal collections and one-of-a-kind pieces. The core of the collections are eco-conscious, created by combining repurposed clothing/accessories with new materials. Gemine Design also works with clients to customize and personalize meaningful pieces. “I had a friend pass away in 2016, and was asked by her mother to create a new necklace from her daughters favourite necklace that had broken. From that experience, I realized that there was incredible value in sentiment. Having the ability to take meaningful heirlooms and give them new life is incredibly rewarding.” Since it’s inception in 2016, Gemine Design has collaborated with Canadian designer Lesley

Hampton by accessorizing her collections in several fashion shows

including Vancouver and Toronto Women’s Fashion Weeks as well as

debuting it’s first collection of apparel on the runway at Fashion Art


Jonathan Wade

Jonathan Wade is a non-profit professional with more than 30 years of experience as a staff member, volunteer, board member, and consultant in social purpose organizations and non-profits. In the last 15 years through his consulting company, Social Delta, he has provided coaching, training, and professional consulting services to hundreds of non-profit organizations, co-operatives, and individuals seeking to start or expand a social enterprise.

Jonathan’s consulting services include idea generation, organizational readiness, board training, market research, feasibility studies, social enterprise modeling, business planning, social finance strategy, social marketing, and connecting like-minded individuals and organizations to maximize social value creation through social enterprise. However, in recent years he has developed specific expertise in creating and executing marketing plans for social enterprise clients.

A seasoned presenter and instructor, Jonathan is currently the Social Entrepreneur in Residence at the IMPACT HUB in Ottawa, an Innoweave social enterprise coach, a regular facilitator and instructor at social enterprise workshops and trainings, and the principal marketing instructor and coach for the Social Enterprise Institute—an online web-based learning platform designed specifically for social entrepreneurs. Jonathan has direct personal experience working both with and within mission-driven organizations and understands the challenge of marketing within these often very lean environments.


Joanna Reynolds

Jo works alongside community groups, foundations, social entrepreneurs, and business leaders to advance the application of social finance and social entrepreneurship. With roots in community development at West Neighbourhood House working with youth, newcomers to Canada, and adult literacy, Jo then jumped into working alongside the visionaries at Social Innovation Generation to advance social finance in Canada. In this role, she supported the Canadian Task Force on Social Finance, report, “Mobilizing Private Capital for Public Good” that led to the start of the MaRS Centre for Impact Investing where she was a founding team member. Over this period, Joanna curated Canada’s Social Finance Forum, and co-authored the report the “State of the Nation: Impact Investing in Canada”. Jo also is proud to have supported SocialFinance.ca as a knowledge catalyst for engaging policymakers, community members, investors and changemakers. Joanna regularly speaks on social enterprise and impact investing and participates as a guest lecturer at various post-secondary schools.

In her role at CSI, Jo leads social enterprise development across a number of vibrant networks in Ontario and Canada. She is part of the team developing the Impact Dashboard and Soshent.net. and loves meeting and connecting with CSI members and others. Jo is grateful to live, learn, and play on the traditional territories of the Anishinaabe and Haudenosaunee peoples, (also known as  Kingston) with her partner and two kids. You can find her engaged with her queer and trans communities, growing food, cycling, and generally enjoying life!

Liz Cleland

Liz Cleland is Impact Hub Ottawa’s lead on special projects, working with partners to develop programming to better support social enterprises and businesses doing good in Eastern Ontario. Previously with United Way Ottawa, a former BeaverTails franchisee, and current co-founder of the e-commerce shop, MomFriends.ca, Liz has a passion for entrepreneurship and helping others #dogoodbetter in the community.

To sign-up for the Wednesday’s Social Enterprise Coaching Program session: https://www.eventbrite.com/e/social-enterprise-coaching-program-registration-57730796366


March 25, 2019
11:00 am - 4:00 pm
Event Category:


Kingston Economic Development Corporation


221 Queen Street
221 Queen Street
+ Google Map

Copyright © 2020 Response I.T. All rights reserved.

Click Me