21 Mar 2018

Why Keeping Plug-Ins Up-To-Date Is Crucial For Your Business

Website Plug-ins are pieces of software that can be added to your website for additional functionality. Plug-ins for content management system (CMS) sites such as WordPress and Joomla provide unique customization, but require specific care to ensure a consistent user experience.

Keeping your plug-ins up-to-date is a task that should be at the top of your list of website management priorities. It is like taking out an insurance policy on your website. Updating is a preemptive step that is guaranteed to protect you in the case of an unforeseen event. Here are three ways updating your plug-ins can make all the difference.

Updated Plug-Ins Keep Your Site Secure

Recent research revealed that nearly 83% of hacked WordPress blogs had failed to update their plug-ins before the attack occurred! Outdated plug-ins are gateways for hackers to raid. These software weak spots invite in malicious activity that can completely compromise your site. Fixing these issues can be costly and time-consuming. The downtime required to fix these infections can be detrimental to business, leaving users unable to access information or communicate with your company.

Updated Plug-Ins Fix Malfunctions  

If users are experiencing bugs on your website (such as slow loading pages or dead-end links), outdated plug-ins may be to blame. Glitches like these can leave customers frustrated and it can prevent them from accessing key materials. Users expect clean-running, high-speed web pages that perform exceptionally well no matter what device they are using. Rather than letting your customers turn to the competition’s website because it was quicker to load, simply remedy these issues with an update.

Updated Plug-Ins Increase Functionality

The Internet moves quickly. Businesses who stay on top of the digital evolution will ascend beyond those who don’t. Updates will instantly boost functionality and bring new features to your site.

Insuring your business will keep it safe from harm. Insuring your website keeps it safe, serviceable and cutting-edge. So next time a reminder pops up regarding your plug-ins, don’t dismiss it. It could cost you a lot more than a few minutes of your time!

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07 Mar 2018

Still Using GMail or Hotmail? You Could be Putting Your Business at Risk

When setting up your business email, many people turn to Hotmail or GMail for a free and easy solution. Putting your trust in large companies may seem like the soundest option, as it would appear they have rigorous security systems in place.

However, many businesses have learned the hard way that placing their important information in the care of these companies can be costlier than they ever expected. Just ask over one billion Yahoo users who were affected by a major data breach in 2013, causing their accounts to be hacked and personal information to be exposed. If you are still using one of these companies to host your business email, here are three important reasons to reconsider.

Professionalism

What is most striking about using a middle-company to host your email address is the unprofessional impression it leaves on potential clients. For example, people will likely reach out to Will at will@willscompany.com rather than will_123@hotmail.com. Your emails may even be automatically sent to the trash as free addresses are sometimes regarded as spam. Something as simple as a clean, uncomplicated email address can have an enormous impact on customer retention.

Encryption

Unbeknownst to millions of daily users, email services such as GMail are un-encrypted and vulnerable. Cyber-attacks occur too frequently to not have your email account safeguarded. Encryption works by jumbling messages so they appear unreadable to those who are not authorized to receive them. This helps protect personal information shared between staff and clients.

Support

Free service providers curb costs by offering zero quality technical support to users. When your email goes down (as it often does with these services), your business is left stranded for an unknown amount of time as you wait for one of your most vital forms of communication to be restored.

Choosing a large company as your email provider can mean gambling with your business’s security. Choosing a reliable host for your business email ensures a professional image, exceptional protection and competent support from a team that has your best interest in mind. Contact our experts to find out how we can help!

 

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